Businesses are always on the hunt for the perfect customer acquisition channel for their company. That constant search can help marketers increase their efficiency. Facebook was the first social network to surpass 1 Billion registered accounts and currently sits at 2.2 billion monthly active users. Sixth-ranked photo-sharing app Instagram had over 800 Million monthly active accounts. Despite […]
Continue ReadingOffering the lowest price is not a good marketing strategy and there are several reasons why. First of all, it cuts into your profits. If you have to continually offer lower prices than your competitors, the increased sales you’ll get could be worthless because you’re still earning less revenue.Second, what if someone undercuts you? Large […]
Continue ReadingSearch Engine Optimization Moz Moz’s software allows you to track SEO, social, brand, and content marketing. Wordstream WordStream provides Internet marketing software and tools, which are designed to make your search marketing campaigns more organized and more profitable. They also have several free keyword tools. Keyword Eye Keyword Eye is a suite of affordable visual […]
Continue ReadingThe following list is to be the backbone of your marketing regardless of the latest tactics or gimmicks. Take notes, print it out or even better – bookmark it in a special ‘Marketing Education’ Folder 😉Focus on Content Marketing. Good content allows you to build trust and rapport with your customersLearn the ins and outs […]
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